The White Cashmere Collection 2008: A Touch of Pink
September 12th, 2011
Design: Evan Biddell
Client: Kruger
Date: 2008

This project brought together leading Canadian designers to create one-of-a-kind gowns made entirely of toilet paper. The event helped to promote the new line of toilet papers, including the limited-edition Pink Cashmere, Canada’s first coloured bathroom tissue in a decade. Joining the pink wave, where manufacturers colour their product to highlight Breast Cancer Awareness Month, twenty-five cents from the sale support the Canadian Breast Cancer Foundation. All gowns were exhibited in the HBC flagship windows in Toronto.
See the entire collection here.
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