PennySmash Vancouver

December 12th, 2011

Design: Todd Falkowsky, with Scott Hawthorn, Bob Kronbauer, Tyler Quarles and Adrian McInnes.
Client:
Date: 2011

citizen brand proudly presents PennySmash, a project that hijacks the familiar souvenir penny press to produce truly affordable works of art. For just $2.01, fans can purchase new work by Ken Lum, Jerszy Seymour, Ian Grais and Natalie Purschwitz.

Marrying conceptual art with accessible design, PennySmash is a locally produced counterpoint to the generic mementos of our time. When you buy a PennySmash penny you not only receive a unique piece of artwork by a celebrated artist or designer, you also take part in the production process. Equal parts art piece, souvenir and experience, PennySmash is an indelible reminder of where you were and when.

The first PennySmash machine was launched in Toronto, and was recently added to the permanent collection of the Design Exchange. Full sets of pennies from all machines are available at pennysmash.ca.

Buy pennies from all the machines.

Entry Filed under: Best of the CDR,Brand,Currency,Exhibitions,Graphics,Souvenirs