Fido logo (old)
November 12th, 2008
Design:
Client: Fido Solutions Inc., Montreal, PQ.
Date:
Here’s the Fido logo before the recent rebrand.
I have to agree with some of the earlier comments… this logo never really said ’boutique brand’ to me.
-Michael Erdmann

2 Comments Add your own
1. Darcy McGee | November 10th, 2008 at 21:04
This logo wasn’t a boutique brand. It was an entirely separate company. Rogers never did a redesign after the take over.
2. Darcy McGee | November 10th, 2008 at 21:06
…until the recent one, of course. I just left Fido actually, move to Rogers mainstretam but only for work reasons. Fido’s prices were the same, but offered per second billing.
It was only a matter of time before Rogers nixed the Fido brand. Moving it down market is the first, most obvious step.
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