Rally’Round Postcard

In 1966, after six years of construction and development Garibaldi Lifts Limited (a for profit sister company to Garibaldi Olympic Development Association) opened a skiing lodge with gondolas, T-bars and a double chair in Whistler. But long before any amenities were in place, GODA was already generating support for an official Olympic bid.

This postcard shows a kinetic oil pastel rendering of a skier and a figure skater, as well as an early iteration of Garibaldi’s bid logo, featuring a stylized torch sitting atop a bold slab-serif G.

Unfortunately GODA’s efforts were unsuccessful, and they lost the Canadian nomination to Calgary, Alberta; which in turn lost to Mexico City (which features some of this author’s favourite non-Canadian Olympic designs).

(Via Whistler Museum & Archives Society)

Similar Posts
Montréal Olympics Event Buttons
Montréal Olympic Village Furniture
XII Pan Am Games Logo
Official Torch for the XXIth Olympic Games
HBC Summer Olympics Apparel
Team Canada 2010 Hockey Jerseys
Pepsi Team Canada Hockey Can